Men about Town with Pyjamas

Wearing Pyjamas

did you know that nightshirts are apparently still in demand? Fashionable nightware became my professional interest early in June on a trip to London, to accompany Roland Sauer (Owner/director of Jado Menswear) and Jörk Unger (Marketing) on a variety of visits to potential high value clients and partners.

Since they understood English but were not that profitient at speaking it, I was to be their communicator.

We found that the following phrase encapsulated their business aims: “Jado; Quality, Flexibility and Reliability in delivering stylish nightwear to your customers”. With further practice I prepared a 10 minute presentation without notes using a mnemonic that included amongst others, Cary Grant in a Mercedes wearing oversized pyjamas!

The day in London and taxed the physical stamina of the Jado delegates as items from their current Autumn and Spring collections filled two large suitcases that had to accompany us to all our appointments. If it is one thing we learnt about the Underground system in London, it’s that there are a lot of stairs and not enough escalators and lifts.

It was however worth it - our hosts at meetings showed courteous interest and gave us more than our allotted time; even where the collection was not relevant to one particular client, we benefited from discussions on potential alternative markets and strategies.

Business trips detract too much from seeing the sights so Roland and Jörk promised to come back on their next trip to London to see more of the city itself. By stealing some time on the journey to London and on a late night in Westminster, I was able to at least give them a vicarious glance at one or two items missed (see photos at http://picasaweb.google.co.uk/miltoncontact/AccompanyingJadoToLondon or view the slideshow below if visible.)

We made a good team and came away on a positive high from the two days. My broad overviews in English were supported by the detailed expertise of the others and of course by the high quality items on display.
If you want to know more about Jado, please do visit their site at http://www.jado-herrenwaesche.de/jado/2008hw/fs_1_e.htm .

Milton Contact Ltd; providing assistance to overseas companies wishing to explore the UK market, through market research, finding contacts and accompanied visits.